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洲际酒店及度假村焕新开拓,缔造难以忘怀的非凡时刻

时间:2023-10-19 12:40 来源:未知 作者:旅行者小可

<p>&nbsp;<strong style="font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: center; margin: 0px; padding: 0px;">以数字创新技术,持续打造别开生面的奢华旅居体验</strong></p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;"><strong style="margin: 0px; padding: 0px;">2023</strong><strong style="margin: 0px; padding: 0px;">年</strong><strong style="margin: 0px; padding: 0px;">10</strong><strong style="margin: 0px; padding: 0px;">月</strong><strong style="margin: 0px; padding: 0px;">18</strong><strong style="margin: 0px; padding: 0px;">日,上海</strong>&nbsp;- 近日,洲际酒店集团旗下奢华精品酒店品牌&mdash;&mdash;洲际酒店及度假村宣布将在全球范围内启动品牌焕新计划,揭开激动人心的发展新篇章。多年来,品牌持续不断创新,为旅行者带来持久且令人难忘的珍贵回忆。焕新计划将包含品牌文化、设计理念、餐饮理念、品牌特色体验等多维度且全方位的革新,并融入尖端技术、创新设计和多元卓越的团队成员,重新解构奢华旅居体验,实现自由无拘与熟悉亲切之间的和谐平衡。品牌特色体验作为焕新计划中的一环,由&ldquo;行家体验&rdquo;、&ldquo;灵活变换&rdquo;、&ldquo;非凡时刻&rdquo;和&ldquo;包罗万象&rdquo;共同呈现。此次洲际酒店及度假村于大中华区推出的<strong style="margin: 0px; padding: 0px;">&ldquo;</strong><strong style="margin: 0px; padding: 0px;">那一刻</strong><strong style="margin: 0px; padding: 0px;">&nbsp;</strong><strong style="margin: 0px; padding: 0px;">花开之际</strong><strong style="margin: 0px; padding: 0px;">&rdquo;</strong>系列活动,寄予花卉好愿景,通过新颖的花卉数字装置艺术与主题下午茶等体验,在宾客人生里程碑的重要瞬间,缔造难以忘怀的非凡时刻。</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: center; margin: 25px 0px !important;"><img src="http://www.jlzscs.cn/uploadfiles/1d2b8b8ae500444fbc24d5d9b06c446f.png" _src="http://www.jlzscs.cn/uploadfiles/1d2b8b8ae500444fbc24d5d9b06c446f.png" style="margin: 0px; padding: 0px; border: medium none; display: inline; max-width: 100%; width: auto !important; height: auto !important;" alt="" /></p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: center; margin: 25px 0px !important;">洲际酒店及度假村于大中华区推出的&ldquo;那一刻 花开之际&rdquo;系列活动</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;"><strong style="margin: 0px; padding: 0px;">数字革新,彰显非凡时刻</strong></p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;">洲际酒店及度假村始终珍视宾客的每一个重要庆祝时刻,见证并缔造了无数难忘时刻,或是一场重要的会议,一次精彩的演说,亦或是一段不朽的爱情,每次在洲际酒店的经历宛若都是一场令人惊喜的冒险和一段值得铭记的旅程记忆。&ldquo;那一刻 花开之际&rdquo;主题活动,是品牌秉承一贯的诚挚且个性化的服务,酒店服务团队结合专业知识、完善的设施以及无限创意的升级体验,从生日欢聚到人生里程碑式的庆祝,让宾客收获更多人生惊喜。</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;">品牌数字化的革新在增强宾客的感知和体验的同时,也引领了时代潮流。洲际酒店及度假村作为集团旗下首个将卓越传统与AR数字创新技术完美融合的品牌,打造了一个多维立体的沉浸式体验。从主题下午茶、数字装置艺术到品质非凡的客需品,再到AR科技房卡,数字技术创造出来的新颖花卉装饰与酒店体验相结合,在令人陶醉的视觉盛宴下,宾客们可以在AR花影映衬和环绕中感受到虚拟花海的奇妙,轻松记录缤纷美妙的瞬间。此外,洲际酒店及度假村还将在大中华区众多酒店相继推出庆典套房,这些重新设计的创意空间将陪伴每一位宾客的非凡时刻。</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: center; margin: 25px 0px !important;"><img src="http://www.jlzscs.cn/uploadfiles/da348bd2d682469d822be4689118351c.png" _src="http://www.jlzscs.cn/uploadfiles/da348bd2d682469d822be4689118351c.png" style="margin: 0px; padding: 0px; border: medium none; display: inline; max-width: 100%; width: auto !important; height: auto !important;" alt="" /></p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: center; margin: 25px 0px !important;">洲际酒店及度假村融合AR数字创新技术打造多维立体沉浸式体验</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;">数字装置艺术方面,品牌借由数字艺术家罗比的奇思妙想,首站活动围绕被冠以彩虹女神伊利斯之名的虹色鸢尾花为主题,它象征着牢不可破的友谊和美妙相聚,亦彰显了品牌在数字领域不断创新的决心,也以新颖的方式为旅行者镌刻美好难忘回忆。</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: center; margin: 25px 0px !important;"><img src="http://www.jlzscs.cn/uploadfiles/aa51de57d67444af834baa5b9eab5b2f.png" _src="http://www.jlzscs.cn/uploadfiles/aa51de57d67444af834baa5b9eab5b2f.png" style="margin: 0px; padding: 0px; border: medium none; display: inline; max-width: 100%; width: auto !important; height: auto !important;" alt="" /></p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: center; margin: 25px 0px !important;">虹色鸢尾花主题艺术装置</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;">于缤纷虚拟花海之中,宾客品味到以英式浪漫为基因的主题下午茶,升华亲友相聚时刻。精致的咸点瞬间启动味觉开关,融汇应季山海珍馐于经典,甄选苏州珍味大闸蟹、福建竹笋、云南松露等食材,感受来自中国辽阔大地富饶风味;匠心手艺复刻英国皇室的同款司康与当季的缤纷水果,打造活力十足的甜品体验。时令的茶点更是搭配来自BASAO寻迹世界优质自然茶园的茶品,体验一茶一食的专属连结,享受非凡的午后时光。下午茶套餐还将根据季节和节日适时更换餐点,以创新与用心,引领饕客们感受非凡之美。</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: center; margin: 25px 0px !important;"><img src="http://www.jlzscs.cn/uploadfiles/207a7ebb482340bea1cf8cfffabf01da.png" _src="http://www.jlzscs.cn/uploadfiles/207a7ebb482340bea1cf8cfffabf01da.png" style="margin: 0px; padding: 0px; border: medium none; display: inline; max-width: 100%; width: auto !important; height: auto !important;" alt="" /></p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: center; margin: 25px 0px !important;">洲际酒店及度假村主题下午茶</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;"><strong style="margin: 0px; padding: 0px;">洲际酒店集团大中华区首席营销官胡迎春女士表示:</strong>&ldquo;洲际酒店及度假村是洲际酒店集团引以为傲的奢华精品酒店品牌,创立至今始终保持创新,确保品牌立足奢华旅居体验的前沿地位。此次品牌的全球焕新,是将以品牌全球菁英团队为核心,持续为寰宇旅行者呈现独特的当地文化和非凡时刻,让旅行开拓人们的视野与心灵。同时,我们也关注到宾客愈发重视记录人生中珍贵的瞬间,并愿意增加花费来获得更好的服务和互动体验,也对服务和体验有了更高的期待。这正契合了此次品牌焕新的初衷,也相信品牌所呈献的&lsquo;非凡时刻&rsquo;,将为宾客的人生中每个值得庆祝的时刻赋予成独特的专属回忆。&rdquo;</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;"><strong style="margin: 0px; padding: 0px;">花开之际,见证十年荣光</strong></p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;">&ldquo;那一刻 花开之际&rdquo;首站虹色鸢尾花活动特选于上海市中心,拥有55,000平方米花园绿地的上海瑞金洲际酒店举办,在闹中取静的葱郁花园与欧式别墅建筑群间,现实与虚拟之花交相辉映,为宾客呈现了一场独特非凡的沉浸式革新体验。未来,品牌还将推出更多&quot;那一刻 花开之际&quot;系列活动,呈现更为丰富的花卉数字艺术和主题套房等体验。</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: center; margin: 25px 0px !important;"><img src="http://www.jlzscs.cn/uploadfiles/d58ea23beb694c81be83cfd815b0b979.png" _src="http://www.jlzscs.cn/uploadfiles/d58ea23beb694c81be83cfd815b0b979.png" style="margin: 0px; padding: 0px; border: medium none; display: inline; max-width: 100%; width: auto !important; height: auto !important;" alt="" /></p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: center; margin: 25px 0px !important;">从左至右依次为:洲际酒店集团大中华区奢华及精品酒店运营副总裁林重盛(David Lim)先生、洲际酒店集团大中华区首席营销官胡迎春女士、上海瑞金洲际酒店总经理金波利(Kim Powley)先生</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;">值得一提的是,今年亦是上海瑞金洲际酒店开业十周年,作为品牌在大中华地区首家历史经典酒店,在酒店每一幢经典别墅的背后,都蕴藏着一段珍贵难忘的历史回忆,而通向幽径花园的红墙砖瓦,则唤起了宾客们对这片城中热土历任拥有者在这此生活情景的共鸣与遐想,为来自世界各地的旅客打造引人入胜的铭心时刻。</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;">&nbsp;</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;">从2000年在华开设首家酒店至今,洲际酒店及度假村在中国市场已拥有56家开业酒店及度假村,在建31家酒店,从历史悠久的经典建筑到各大城市的地标,再到引人入胜的度假酒店,为旅行者建立与目的地的深层次联系,令更多精彩的瞬间成就非凡时刻。</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;"><strong style="margin: 0px; padding: 0px;">关于洲际酒店及度假村</strong></p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;">洲际酒店及度假村拥有70余年的悠久历史与卓越的市场洞察力,致力于为宾客打造引人入胜的旅行体验,感受&ldquo;洲际人生,知行天下&rdquo;的品牌魅力。洲际酒店及度假村致力于以低调尊贵的服务和品质非凡的客房用品传递国际化的精致格调,但令洲际酒店及度假村真正脱颖而出的是酒店对宾客诚挚、个性化的关怀。我们独特的洲际大使计划和尊贵的洲际行政俱乐部体验为贵宾提供一系列品牌特色贵宾服务。洲际酒店及度假村向热爱旅行的宾客介绍所在城市的独特之处,启发他们享受纯正的当地风情、丰富他们的人生、开拓他们的眼界。更多详情,敬请访问www.intercontinental.com。</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;"><strong style="margin: 0px; padding: 0px;">关于洲际酒店集团</strong></p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;">洲际酒店集团 [伦敦证券交易所:IHG,纽约证券交易所:IHG(ADRs)] 是全球领先的国际酒店集团,秉持&ldquo;以善为本,以诚待客&rdquo;的企业使命。</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;">洲际酒店集团旗下现有19个品牌,并运营着全球规模最大的酒店忠诚客户计划之一,全新升级的&mdash;&mdash;IHG&reg;优悦会。洲际酒店集团旗下逾6000家酒店遍及世界100多个国家和地区,另有逾1900家在建酒店。</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;">洲际酒店集团品牌家族包括:</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;"><strong style="margin: 0px; padding: 0px;"><strong style="margin: 0px; padding: 0px; font-size: medium; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, sans-serif, Arial;">●</strong>奢华精品</strong>:六善酒店、度假村及水疗,丽晶酒店及度假村,洲际酒店及度假村,金普顿酒店及餐厅,洲至奢选,英迪格酒店</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;"><strong style="margin: 0px; padding: 0px;"><strong style="margin: 0px; padding: 0px; font-size: medium; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, sans-serif, Arial;">●</strong>高端</strong>:voco酒店,华邑酒店及度假村,皇冠假日酒店及度假村,逸衡酒店</p>

<p style="padding: 0px; list-style: none; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, &quot;sans-serif&quot;, Arial; font-size: 16px; text-align: justify; margin: 25px 0px !important;"><strong style="margin: 0px; padding: 0px;"><strong style="margin: 0px; padding: 0px; font-size: medium; font-family: &quot;Hiragino Sans GB&quot;, STHeiti, &quot;Microsoft YaHei&quot;, &quot;??????&quot;, simsun, sans-serif, Arial;">●</strong>品质</strong>:假日酒店及度假村,智选假日酒店,Garner hotels,avid hotels</p>

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